Lead Generation
Lead Generation, if you didn’t already know, is simply the process of attracting potential customers to your business. It's about sparking interest in what you offer and encouraging people to get in touch with you or provide their contact information to you.
Lead generation can benefit your business by helping you increase brand awareness, attract the right prospects, save time and resources, and measure progress.
Current industry strategies to generate leads include sharing valuable content, creating lead magnets, optimizing lead forms, leveraging Search Engine Optimization (SEO) and social media marketing, offering AI support, hosting webinars and demos, creating interactive content and landing pages, and improving website UX. (That is a mouthful).
At Taylor Marketing Gurus we focus on TWO techniques for generating leads. This allows us to perform those (2) techniques very well. Those techniques are generating landing pages and optimizing lead forms.
Our process is this:
Research your local market and verify that there is a certain level of pre-existing interest in your product or service.
Develop a captivating landing page with an optimized lead form that not only captures the prospects information, but also validates the lead by acquiring information about their expectation (cost, type, etc.), usage, and necessary timeframe of the service or product.
Send you a text message with all of the leads’ information.
We generate highly ranked landing pages, meaning they’ll exist at the top of the search engine results. We understand that landing pages act as specialized “storefronts.” Why does this work? Because these pages speak directly to specific segments of your audience.
When a potential lead lands on a page that resonates with their unique needs, challenges or interests, they're more likely to engage with the content and take the desired action.
So, Let’s Talk.